Guest Author

CadmiumCD does not endorse the positions, opinions, or products of its guest contributors. To become a guest contributor of the CadmiumCD blog, submit your article or topic ideas <a href="https://www.conferenceabstracts.com/cfp2/login.asp?EventKey=FVIKZNHF" />here</a>. All articles are curated and edited by CadmiumCD Marketing Manager, <a href="https://www.linkedin.com/in/medoane/">Michael Doane</a>.
In our current cultural and political climate, it’s more important than ever to do everything in our power to make our events open and welcoming to everyone, and part of that includes making sure our lineup of speakers is as diverse as our industry.

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Increasing Diversity at Your Events

Event Management, General Interest| Views: 347

Written by CadmiumCD Contributor Pamela Shigeoka  In our current cultural and political climate, it’s more important than ever to do everything in our power to make our events...

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Event Planning: When to Open and Close Registration

Event Management, Event Marketing, Event Technology, General Interest| Views: 332

This article was written by Jake Fabbri, VP of Marketing at Fonteva You’ve planned the perfect event and now you’re ready to start inviting guests. The best events are those...

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To achieve above-average conversion rates, you need to make your emails feel personal. Fortunately, you can successfully scale your email outreach while maintaining the personal touch that’s valued by your exhibitors, as long as you have the right tools.

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11 Tools to Personalize and Scale Email Outreach for Conferences

Event Marketing, Event Technology, General Interest| Views: 322

Written by Bronwyn Kienapple, Content Marketer at Venngage Email outreach is an excellent method for growing your list of potential exhibitors and increasing your lead...

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EIC releases GDP figures related to the global events industry

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EIC Study Finds Global Business Events Industry’s GDP Impact is $1.5 Trillion

General Interest| Views: 419

Written by CadmiumCD Contributor Pamela Shigeoka The business events industry contributed $1.5 trillion (US) to the global GDP, according to a study commissioned by the Events...

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Employee Volunteer Experience: Maureen Eller, Product Specialist

Employee Public Service| Views: 475

Every CadmiumCD employee who decides to serve in extracurricular volunteer activities is asked to share their experience. The following are CadmiumCD project specialist Marueen...

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Business travel can be especially stressful and can lead to adverse health effects, so it’s important for event planners to take self care into consideration when putting together a conference. Let’s take a look at a few ways to help your attendees reduce stress so they can get more out of your event.

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Self Care at Conferences: Helping Your Attendees Reduce Stress and Get More Out of Your Event

Attendee Engagement, General Interest| Views: 550

Written by CadmiumCD Contributor Pamela Shigeoka The term self care is thrown around a lot these days, and it’s used to mean everything from seeing a therapist to crashing on...

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Make no mistake: event registration is a key part of your event’s ultimate success. Registering attendees is not only a great way to build your attendee database, it’s also ideal for providing you with the data and tools you need to really up the ante when it comes to attendee experience, engagement, and the efficiency of your systems.

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6 Practical Online Event Registration Platforms For Conferences

Event Technology| Views: 3090

Written by Dan McCarthy, Event Manager and Blogger. Make no mistake: event registration is a key part of your event’s ultimate success. Registering attendees is not only a great...

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Gender equality has been growing as an important issue in the public sphere. Like many fields, the events industry is also seeing a push to make sure that everyone feels safe and receives equal opportunities in both planning and attending conferences. Let’s take a look at four articles from PCMA Convene about what the events industry has been doing and what still needs to be done to pave the way for gender equality.

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Talking about Gender Equality in the Events Industry

Event Management, General Interest| Views: 833

Written by CadmiumCD Contributor Pamela Shigeoka Gender equality has been growing as an important issue in the public sphere. Like many fields, the events industry is also seeing...

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With green living becoming increasingly popular in society as a whole, it’s no surprise to see this growing trend moving into the events sphere, too. Adding an eco-friendly angle to your event offers a fantastic way to stand out from the masses - appealing to Earth-loving exhibitors and attendees.

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Going Green: A Guide to Eco-Friendly Events

Event Design, General Interest| Views: 1519

Written by Paul Richards, founder of Herbfarmacy With green living becoming increasingly popular in society as a whole, it’s no surprise to see this growing trend moving into...

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In the world of retail, consumers spend 66% more on brands that have their loyalty. Retaining an existing customer is anywhere from five to twenty-five times less expensive than acquiring a new one. It only makes sense that businesses will do what they can to incentivize the most profitable relationships, which often means investing in activities that increase loyalty.

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5 Tips for Increasing Event Participants’ Loyalty

Event Marketing| Views: 676

Written by Donna Moores, Writer at HandmadeWritings.com In the world of retail, consumers spend 66% more on brands that have their loyalty. Retaining an existing customer is...

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