Event Marketing Ideas and insights to market your event, sell more tickets, and deliver exceptional experiences to attendees.

This is a Great Conference

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Here’s How Great Conferences Are Made

Event Design, Event Management, Event Marketing, General Interest| Views: 120

Written by Cathy Baylis Pulling off a successful conference is no easy task. Whether it’s online or in person, conferences are complex events which require careful preparation....

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Deciding Key Event Marketing Tactivs

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Key Event Marketing Tactics to Drive Attendance at Your Next Conference

Attendee Engagement, Event Marketing| Views: 185

Written by Kevin Gardner, freelance writer for the events and trade show industries. Marketing is the most important thing that any business can engage in. It is all about having...

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A Meeting Planner is Working on their Event Website

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Elevating Your Event Website: The Quick and Easy Guide

Association Management, Attendee Engagement, Event Management, Event Marketing, Event Technology, General Interest| Views: 422

Written by Jake Fabbri, VP of Marketing at Fonteva Want to boost attendance at your next conference or event and get guests excited about all your association has to offer? Follow...

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Snoball's Rachel Stephan Shares Tips on Conference Attendee Acquisition

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3 Proven Event Marketing Strategies for Attendee Acquisition

Attendee Engagement, Event Management, Event Marketing, Speaker & Presentation Management, Sponsorship Sales & Expo Management| Views: 786

Written by Rachel Stephan, snöballer-in-chief at snöball Let’s make one thing clear: all your event stakeholders can be considered influencers, advocates, and fans. They need...

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Event Planning: When to Open and Close Registration

Event Management, Event Marketing, Event Technology, General Interest| Views: 866

This article was written by Jake Fabbri, VP of Marketing at Fonteva You’ve planned the perfect event and now you’re ready to start inviting guests. The best events are those...

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To achieve above-average conversion rates, you need to make your emails feel personal. Fortunately, you can successfully scale your email outreach while maintaining the personal touch that’s valued by your exhibitors, as long as you have the right tools.

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11 Tools to Personalize and Scale Email Outreach for Conferences

Event Marketing, Event Technology, General Interest| Views: 834

Written by Bronwyn Kienapple, Content Marketer at Venngage Email outreach is an excellent method for growing your list of potential exhibitors and increasing your lead...

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Social media can be a great tool to help you market your event before, during, and after, but if you’re not familiar with how to use different platforms for marketing, it can be daunting. Good social media marketing can greatly improve your ROI, though, so it’s worth it to learn how to maximize your social media reach when it comes to your conference. Let’s take a look at five articles with great tips for making the most of social media for event promotion.

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5 Articles to Help you Maximize Social Media for Your Event

Event Management, Event Marketing| Views: 2410

Social media can be a great tool to help you market your event before, during, and after, especially when it’s integrated with your event app. But if you’re not familiar...

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In the world of retail, consumers spend 66% more on brands that have their loyalty. Retaining an existing customer is anywhere from five to twenty-five times less expensive than acquiring a new one. It only makes sense that businesses will do what they can to incentivize the most profitable relationships, which often means investing in activities that increase loyalty.

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5 Tips for Increasing Event Participants’ Loyalty

Event Marketing| Views: 910

Written by Donna Moores, Writer at HandmadeWritings.com In the world of retail, consumers spend 66% more on brands that have their loyalty. Retaining an existing customer is...

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One of the most difficult tasks when it comes to planning out your event marketing is figuring out how to market your recorded conference. For many attendees, once they’re done with the event, they’re done. They don’t automatically think about downloading and watching presentation videos.

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How to Market Conference Content to Your Attendees

Attendee Engagement, Content Production & Publication, Event Management, Event Marketing| Views: 1346

Written by Pamela Shigeoka based on a webinar given by CadmiumCD Audio Production Specialist, Nate Knauer  One of the most difficult tasks when it comes to planning out your...

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Large events, ceremonies, or conferences can last hours or even days. Event planners need to find creative ways to keep attendees, who are used to instant gratification, real-time updates, and entertainment, satisfied with the event’s agenda.

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Tips and Tools to Boost Attendee Engagement At Your Event

Attendee Engagement, Event Management, Event Marketing, Event Technology| Views: 1228

Written by Brooklin Nash Event technology opens many new opportunities for planners and attendees. Using the right tools allows you to understand your audience better, deliver...

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