Event Marketing Ideas and insights to market your event, sell more tickets, and deliver exceptional experiences to attendees.

marketing isn’t magic. In fact, many planners who are using event management and attendee engagement software already have the tools they need.

Written by

Event Marketing 101: 7 Steps to Event Marketing Magic with Event Tech

Event Management, Event Marketing, Event Technology, General Interest| Views: 3818

This article is based on a presentation given by Michael Doane, CadmiumCD Marketing Manager, and Rachel Vrankin, CadmiumCD Brand Manager, at CadCon 2017. Illustrations by Terrel...

Read More

Written by

Why Design Matters at Events

Event Design, Event Marketing| Views: 2075

This article was written by guest contributor, Suhayl Laher of Tiles Direct. More often than not, consumers buy into a brand through more than just a product. This makes...

Read More

Upon reflection, event planners generally find that they regularly encounter a handful of problems. Below are some actionable solutions and steps you can take to be more prepared to tackle these common challenges and come out on top in the new year.

Written by

The Most Common Event Planning Challenges (And How To Combat Them)

Association Management, Corporate Strategy, Event Management, Event Marketing, Event Technology, General Interest| Views: 3064

Below, Community Manager at Eventbrite, Cara Benson has shared some actionable solutions and steps you can take to be more prepared while managing common challenges to come out on...

Read More

This year, we’ve put together 12 resolutions for event planners to coincide with the tips we included in the 2018 CadmiumCD Calendar.

Written by

12 Resolutions for Event Planners This Year

Event Design, Event Management, Event Marketing, Event Technology, General Interest| Views: 3638

Every year we hit the reset button on January 1st. It’s a time to reflect on how we’ve grown and what we’ve learned. This year, we’ve put together 12 resolutions for event...

Read More

For many event planners, the holiday season that marks the end of the year is often a great time to step back, reflect on the work you and your team have accomplished throughout the year, and plan for ways to do even better in the future.

Written by

Top 5 New Year’s Resolutions for Event Planners

Event Design, Event Management, Event Marketing, Event Technology, General Interest| Views: 2488

For many event planners, the holiday season that marks the end of the year is often a great time to step back, reflect on the work you and your team have accomplished throughout...

Read More

In this blog post, we provide useful tips so that you win the engagement battle at your next event. 

Written by

How to Win the Engagement Battle At Your Next Event

Attendee Engagement, Event Design, Event Management, Event Marketing| Views: 2476

This article was written by guest contributor Reno Macri, Owner of Enigma Visual Solutions Ltd.  Event and exhibition marketing has become a huge part of the marketing mix for...

Read More

Companies should still host occasional events where consumers can actually get together and meet the staff and one another in flesh and blood.

Written by

How to Strengthen a Brand Through Corporate Events

Event Design, Event Management, Event Marketing| Views: 3063

This article was written by Dan McCarthy, Event Manager at Ultimate Experience. Branding online has tremendous advantages; in fact, it has been the norm for the past decade or...

Read More

Written by

Successful Events Avoid These 5 Mistakes

Attendee Engagement, Event Management, Event Marketing| Views: 3560

This article was written by CadmiumCD contributor, Stanley Tan, marketing manager at Selby’s custom printed display hardware. Event planners know that the success of an...

Read More

Written by

[INFOGRAPHIC] The 50 Commandments of a Modern Conference 

Event Design, Event Management, Event Marketing, General Interest| Views: 2839

This article was written by guest contributor, Harald Meyer-Delius, Content Manager at printsome. Everyone who has ever planned a big event knows the struggles and the stress...

Read More

Written by

Social Media Success: Are You Covering All Angles?

Attendee Engagement, Corporate Strategy, Event Management, Event Marketing, Event Technology, General Interest| Views: 2398

This article was written by contributor, Siobhan Scott, Marketing Executive at Simpson Group. As we find ourselves firmly planted in the digital age, social media is a staple part...

Read More